![]() Let's take a moment to discuss the importance of consumer experience and why it should be a top priority for any business. In today's competitive market, customers have endless options to choose from. What sets a business apart is not just the quality of its products or services but also the experience they provide to its customers. A positive consumer experience can lead to customer loyalty, increased sales, and a strong reputation. When a customer has a positive experience with a business, they are more likely to return and recommend it to others. In contrast, a negative experience can result in lost business and negative reviews, which can harm a business's reputation and bottom line. Investing in consumer experience can also lead to increased sales. Customers are willing to pay more for a product or service if they believe they are getting a better experience. Additionally, a positive experience can lead to upselling and cross-selling opportunities, as customers are more likely to trust a business that has provided them with a positive experience. Finally, a strong reputation is crucial for any business. A business with a reputation for providing excellent consumer experience is more likely to attract new customers and retain existing ones. In today's digital age, it's easier than ever for customers to share their experiences online, whether positive or negative. Consumer experience should be a top priority for any business that wants to succeed in today's competitive market. By investing in your customers' experience, you can increase customer loyalty, sales, and reputation. Thank you for taking the time to read this email. Please don't hesitate to reach out to us you have any questions or want to discuss way to improve your customer experience.
0 Comments
![]() Pricing Your Product Appropriately Pricing strategy is key to business success! 💰💼 As a business owner, setting the right price for your products or services can be a challenging task. However, having a solid pricing strategy is crucial to your success. It not only helps you to cover your costs and generate profits, but it also plays a vital role in attracting customers and building brand loyalty. Without a clear pricing strategy, you may struggle to stay competitive in the market and miss out on potential sales. So take the time to research your target audience, competitors, and market trends to develop a pricing strategy that works for your business. When you're starting out, whether starting a new business or launching a new product or service, it can be tricky figuring out what to charge.
𝑨𝒔 𝒂 𝒔𝒊𝒎𝒑𝒍𝒆 𝒓𝒖𝒍𝒆 𝒐𝒇 𝒕𝒉𝒖𝒎𝒃, we 𝒓𝒆𝒄𝒐𝒎𝒎𝒆𝒏𝒅 𝒎𝒂𝒓𝒌𝒊𝒏𝒈 𝒖𝒑 𝒚𝒐𝒖𝒓 𝒑𝒓𝒐𝒅𝒖𝒄𝒕 𝒃𝒚 4𝒙! (Please note that a lot goes into a 𝒈𝒐𝒐𝒅 strategy.) 𝐖𝐡𝐲 𝐦𝐚𝐫𝐤 𝐮𝐩 𝐲𝐨𝐮𝐫 𝐠𝐨𝐨𝐝𝐬 𝐨𝐫 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐛𝐲 𝟒𝐱? It creates margin for sales and store placement. To make a profit, you need to mark up your products or services and sell them at a higher price than the cost of goods and labor. Understanding markup pricing, its benefits, and how to use it to your advantage can help you make well-informed decisions and strategies to benefit your business. Pricing your products is one of your first thoughts when starting your business. How much should you really expect to earn? Your pricing shouldn't be fluid. You should build a model to ensure you consider your time, value, cost of goods, overheads, and other expenditures. There are many ways to determine your pricing strategy. Here are some strategies to ensure that your business has a competitive advantage:
![]() Identify your target market: Understanding your target market and their needs will help you tailor your products and services to meet their specific requirements, which can give you a competitive edge.
Differentiate your products or services: Offer unique products or services that set you apart from your competitors. This can be achieved by focusing on quality, innovation, or niche markets. Enhance customer experience: Focus on providing a superior customer experience. This can include offering excellent customer service, fast delivery, and a user-friendly website. Utilize technology: Embrace technology and use it to automate processes, streamline operations, and improve efficiency. This can help you remain competitive and respond quickly to changing market conditions. Continuously innovate: Continuously innovate and improve your products and services. This can help you stay ahead of the competition and meet the changing needs of your target market. Build a strong brand: Develop a strong brand that represents your values, mission, and unique offerings. This can help you build brand loyalty and establish a competitive advantage in the market. Here are the top 4 ways to secure business grants:
Research and identify grants: Look for grants that align with your business goals and objectives. Check government websites, foundations, and non-profit organizations that offer grants for small businesses. Create a compelling grant proposal: Your grant proposal should clearly state your business needs, goals, and plans for the future. Include details about your market, competition, and financial projections. Build relationships: Network with people in your industry and attend events where you can connect with grantmakers. Building relationships can help you understand the grantmaking process and increase your chances of getting funding. Demonstrate impact: Show how your business will have a positive impact on the community or industry. This can help increase your chances of getting funding and show the grant makers that their investment is well-placed. Here are five major things that a business must have in order to be unique:
Unique value proposition: A unique value proposition is a clear and compelling statement of the unique benefits that your business offers to customers. This sets your business apart from competitors and provides a reason for customers to choose your business over others. Strong brand identity: A strong brand identity, including a memorable logo and consistent messaging, helps your business stand out and be easily recognizable to customers. Innovative products or services: Offering innovative products or services that solve problems in new and unique ways can help your business stand out and be seen as a leader in your industry. Exceptional customer experience: Providing an exceptional customer experience that exceeds customer expectations can help you build customer loyalty and establish a competitive advantage in the market. Distinctive culture: Building a distinctive culture that aligns with your values and mission can help you attract and retain employees who share your passion and commitment. This can lead to a highly motivated and productive workforce, which can be a competitive advantage for your business. Sustainability is everyone's business![]() Sustainability is everyone's business. No matter your industry, using the sustainability framework within your business will continue to address the current needs of your business while preparing for the future. Sustainability is important in business for several reasons:
Get Free Access to the Promising Presence: Curated Connections Group on LinkedIn![]() https://www.linkedin.com/groups/13918724/ Are you looking for insider tips on how to achieve your goals? Look no further! The Promising Presence Curated Connections LinkedIn group is connecting ambitions and curious professionals. The goal of the group is to provide tips and resources that will help take your company or personal brand to the next level! Start your business, get a promotion, whatever your goal is, we are here to help. CLICK HERE to request to join today. ![]() You have a great business idea but now what? There are many factors that go into making sure your business is successful. You build your website and your social media pages. Your products and product placement are impeccable -- but something isn't connecting with your customers. Have no worries! We are here to help with that FOR FREE. There isn't a catch. We have been where you are and we know the struggle of trying to connect with customers so want to help share our failures and successes with you. One thing that helped us in the past was connecting with out businesses to gain exposure and grow our network. This is how Curated Connections started. What is Curated Connections? Curated Connections is a network started by the Promising Presence Company. The purpose is to
Small businesses are always looking for an opportunity to stand out among the crowd. Marketing and advertising are essential to getting noticed in today’s business market. This is why you should consider partnering with Promising Presence to enhance your online presence. Promising Presence focuses on assisting small businesses with creating cohesive marketing and business plans. Our approach is to help small businesses operate like corporations but using a small business budget. We understand the struggles of managing a small business while looking to expand, so our goal is to reduce the stress. We are here to assist you with connecting with other entrepreneurs and consumers for free! So what are you waiting on? Join Curated Connections TODAY! http://www.promisingpresence.com/list-your-business.html ![]() Forming a LLC (limited liability company) is not as hard as most people think. Here are the steps you need to take to make your LLC a legal reality. Forming a LLC Overview
Besides following your state's LLC naming rules, you must make sure your name won't violate another company's trademark. Once you've found a legal and available name, you don't usually need to register it with your state. When you file your articles of organization, your business name will be automatically registered.
Filing Fees One disadvantage of forming an LLC instead of a partnership or a sole proprietorship is that you'll have to pay a filing fee when you submit your articles of organization. In most states, the fees are modest -- typically around $100. Required Information Articles of organization are short, simple documents. In fact, you can usually prepare your own in just a few minutes by filling in the blanks and checking the boxes on a form provided by your state's filing office. Typically, you must provide only your LLC's name, its address, and sometimes the names of all of the owners -- called members. Generally, all of the LLC owners may prepare and sign the articles, or they can appoint just one person to do so. Registered Agent You will probably also be required to list the name and address of a person -- usually one of the LLC members -- who will act as your LLC's "registered agent," or "agent for service of process." Your agent is the person designated to receive legal papers in any future lawsuit involving your LLC.
If you are interested in learning more about our services or would like a consultation review of your business, don’t hesitate to contact us! Additionally, you can add your business to our Curated Connections small business registry for free. It will provide other businesses and customers with a way to learn more about your company. Curated Connections: http://www.promisingpresence.com/list-your-business.html |